Who Else is a Busy Direct Mail Designer Who Wants to do Great Work?
Welcome to Designer on a Deadline. This is the place to come if you are a busy graphic designer committed to becoming a better direct mail designer. You want to have peace of mind knowing you are doing the best job for your clients, and want the satisfaction of backing up your creative talent with proven best practices, tools and knowledge.
But getting answers can be hard: There seems to be a shortage of usable information about direct mail design best practices and preparing items for printing. In today’s Web-focused world, the occasional project as a direct mail designer really takes specialized focus. There are so many things in direct mail and print design that can get in the way of focusing on your creativity.
Does this sound like you?
- Do you feel like all the information you need isn’t always available?
- Do you want to create direct mail designs that will produce beautifully as final products?
- Do you get stressed having to remember all the technical details of a direct mail project?
- Do you want to create direct mail designs that work with tight budgets?
- Do you dread the late night calls with questions from the printer, letter shop, or production manager?
- Do you find yourself wasting precious time chasing down technical specs and rechecking production details?
If so, you’re not alone. A lot of designers like us have felt this way.
I can relate, because I’ve been there, too.
I’m Carlos Perez, creative director, direct mail designer, and teacher. If you are a busy graphic designer and you want to do great direct mail design work, but you’re getting sidetracked looking for answers to production issues, you’ve come to the right place. Like you, I just want to be creative, and get ideas into production quicker and easier.
My career has included thousands of direct mail design projects, and I’ve learned a lot along the way. I was blessed to have some terrific talented mentors and on-the-job teachers. That’s how I learned the basics and the best practices needed to be a direct mail designer. Along the way, I also learned something even more important: In design, there is glory enough for all. What that means is as creative professionals, we can all can achieve success, and my sharing knowledge with another creative doesn’t take anything away from my talent. We both win!
I’m here to help direct mail designers looking for faster, cheaper and better solutions for their clients. I love to help successful, hard-working busy direct mail designers like you do avoid the most common problems that get in the way of great work.
DesignerOnADeadline is here to help you save time and effort.
The mission of this site is to help you save time and energy. You get access to knowledge, ideas, tools and products that let you jump ahead and free up your time. Then you can focus on your direct mail design creative concepts.
In my Blog, you’ll find knowledge to help make design and production processes easier. I also share recommendations and resources to help you save time on this site. You’ll also find DesignerOnADeadline Templates and Tools you can use to help jump start your design of direct mail packages and more.
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Yes, you can enjoy more graphic design success and effectiveness as a direct mail designer. All you need is to find the answers, information and tools that help you avoid production problems. You have the talent, and I have the experience to share. Let’s do this!